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The Innovation Playbook: Mastercard, Newell Brands, and Uber Advertising Leaders on AI, Data, and Brand Growth
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Advertisers Want More Brand Safety, Prompt-Matching, Incrementality Tracking From ChatGPT Ads
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Established Brands Should Learn From Insurgents Without Trying to Become One
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Why Live Sports Is the Ultimate Stress Test For Your Unified Video Strategy
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Dunkin’ Answers the Sixth Spice Girl Mystery With Pumpkin Spice
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Five Guys Chooses Mirimar as Creative AOR to Share Its Story and Go Beyond Word-of-Mouth
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Duolingo Creates a Fashion Line for the Brands You Can’t Pronounce
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TurboTax Taps AKQA to Appeal Towards Gen Z With Digital Video and Content
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My Code Names New CRO, CFO, and COO as It Pushes Deeper Into Video
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Booze, Romance, and the Female Gaze: The Trends We’re Tracking for Super Bowl 61
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Super Bowl 61 Ad Tracker: Complete List of 2027 Super Bowl Commercials
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Trump Blasts U.K. Plan For Social Media To Boost Traditional Broadcasters
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The Startup That Got Ukraine’s Rival Telcos To Collaborate On Identity
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AI Is Helping L’Oréal Brainstorm Unique Ways To Reach Male Audiences
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Keeping AI Costs In Check; Selling Your Data To The Highest Bidder
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Google's Upgrades To AI Max Are A Good Thing, Analysis Says
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Trump Blasts UK Plan For Social Media to Boost Traditional Broadcasters
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Proposed Australian Law Would Let Consumers Opt Out Of Algorithms
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Digital Out-Of-Home Advertising Grows By Double Digits YoY
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Texas Renews Push To Restrict 'Harmful' Social Media Content
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YouTube Experiments With Localizing Affiliate Product Tags
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Reddit Opens Up 'Max' Campaigns To All Advertisers
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FCC Urges Judge To Throw Out ABC Suit Over License Renewal
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Trade Desk Layoffs Follow Disappointing Financial Reports, Stock Declines
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Media Plans Must Adapt To America's Divided Wallets, Dentsu Says
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Fifty Shades Of Dark Money
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Live Long And Prosper: 'Star Trek' Reaches 60th Anniversary Milestone
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8 Marketer Moves to Know This Week: Stellantis, KFC, Cleveland Clinic, and More
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Week of Aug 24 Cable News Ratings: MS NOW Posts Gains
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Google Had Its Day In Court. Now, It’s Amazon’s Turn
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Retail Roundup: Amazon’s $20 Billion Lawsuit, and Commerce Media’s First Upfronts
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ADWEEK TV Advantage: Buyers Detail Involved Super Bowl Negotiations and a Complex Upfront
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Ads of the Week: 12 Campaigns That Caught Our Eye, From Hershey’s to Cheez-It
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ADWEEK Agencies Advantage: Turnaround Signs at WPP and S4 Could Tip the Holdco Power Scales
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How Telemundo Retained The Fans They Brought In For The World Cup
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The Trade Desk Sheds 15% of Staff on Heels of Lackluster Q2 Showing
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Who’s Ready For Multimedia TikTok Comments?; AI Ads For AI Shows
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Public Broadcasting Cutoff Hurts FEMA's Warning System
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Maria Bartiromo Out At Fox After Over 12 Years
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Super Bowl Dominates Earned Media Pull, Not Other Events
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Outage Hits ChatGPT, Other AI Platforms
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PepsiCo Shifts $1.9B Media Assignment To Publicis
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Google Advanced AI Weather Forecasts Will Change Advertising
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Delaware Governor Signs Law Restricting Sale Of Sensitive Data
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Google AI Mode Prices Differ From Search For Same Items
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Programmatic Is NOT Agentic -- Don't Be Fooled
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Meta To SCOTUS: Review Washington Political Ad Disclosure Law
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TikTok Forges NFL Partnership To Boost League's In-App Presence
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Midterm Spending Surges For Ads Targeting Candidates Supporting Data Centers
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X Money Takes Over Creator Payouts
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Meta To Seek SCOTUS Review Of Washington State Political Ad Disclosure Law
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The FTC’s Amazon Lawsuit Is Ad Tech’s History Of Opacity Repeating Itself
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Politicians Ramp Up Ad Spend Against Candidates Supporting Data Centers
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Chatbot Traffic Rises 60% YoY
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Comscore Launches Human-Powered AI Practice, Draws From Massive Opt-In Panel
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Pasta Powerhouse Barilla Helps Itself to Posh Mac and Cheese Upstart Goodles
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Google's AI Needs: Throw Billions To Hollywood For Training?
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Known For Humorous Spots, Insurers Are Low-Rated By 'CR'
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Microsoft Changes Reporting Structure To Reflect Shift To AI
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ChatGPT Ads Hit A $1 Billion Run Rate. Here’s What Advertisers Say Will Get Them To Spend More
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Week of Aug 24 Morning News Ratings: Positive Momentum Recorded by All Morning Shows
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Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected
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Maria Bartiromo No Longer With Fox News Media
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Norah O’Donnell Returns to the Morning Shift at CBS News
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How Delta, Peanuts, and Yahoo Use Nostalgia to Reconnect Iconic Brands With Culture
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Brand Dollars, Befriending Rivals, and Looming Consolidation: How Retailers Are Plotting the Next Phase of Commerce Media
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Disney Adds to Revamped Marketing Org, Jennifer Creegan to Lead Martech
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Nvidia Confirms Purchase of Hugging Face for Nearly $13 Billion
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What Primates Can Teach Us About Social Media Marketing
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Personalization No Longer Wins. Relevance Is the Real Competitive Advantage