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How Social Media Is Impacting Engagement With Sports
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AI Wants To Fix Media Measurement, Advertisers Cautiously Optimistic
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Melissa McCarthy Learns to Roll Her Rs in e.l.f’s Super Bowl 60 Ad
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AI Agent Social Media Site Reveals Data Security Risks
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GM's Reed Becomes First CMO To Join IAB Tech Lab Board
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Amazon Ads MCP Server Moves to Open Beta
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DOJ Fights Google's 'Premature' Request To Stay Antitrust Order
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The Great Lobster Invasion, And Why My Agent Isn't One Of Them
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Silicon Alley's 30th Birthday Party Bash!
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Disney Q4 Ad Spend +6% To $3.2B
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S4 Capital To Report 8.5% Organic Revenue Shortfall
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Amazon Ads Opens A Beta Test For Its New MCP Server
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Bob Iger’s (Maybe?) Parting Gift To Disney: No More Reporting Subscriber Numbers
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The IAB Formalizes Its Measurement Initiatives Under Its New ‘Project Eidos’
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Tirico Is Man Of The Moment For NBC's 'Legendary February'
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Pentagon Argues That Restrictions On Media Are Justified
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Marketing The Seahawks: Data Behind Fandom Deals
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CBS' Weiss On 'Product': Truths Defining A News Platform Now
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IAB Unveils 'Project Eidos' To Accelerate AI-Enabled Measurement
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Anti-Censorship TikTok Competitor Rises To Top Of App Store
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Ancestry Celebrates America With 250 Family Stories
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Amazon Opens Its Ad Stack to AI Agents With MCP Rollout
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Starbucks’ Super Bowl Pregame Ad is an Olympic and Italian-Inspired Love Letter to the Coffee Run
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Savannah Guthrie’s Mom Reported Missing in Arizona
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Kinder Bueno Bar in Hand, Ferrero Blasts into Space for its First Super Bowl Ad
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EXCLUSIVE: Jason Kelce Smears Horse Crap on His Face In Garage Beer’s Super Bowl Debut
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Xfinity Brings Jurassic Park Back to Life for Its Super Bowl Debut
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FanDuel Gives Football a ‘Last Call’ Ahead of the Super Bowl
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Spike Lee, Marshawn Lynch Bring the Hype in Meta’s Super Bowl LX Ad for its Oakley Smart Glasses
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Grubhub Enlists George Clooney to Reveal a Bold New Fee Structure in Super Bowl Ad
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Katseye, Danny McBride, and Keegan-Michael Key Serenade Hailee Steinfeld in State Farm’s Super Bowl Ad
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Ring Reunites Lost Dogs in New Super Bowl Spot
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Disney CEO Bob Iger Says He’s ‘Incredibly Proud’ Amid Reports of Exit
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Anthropic’s Claude Is Williams F1’s ‘Thinking Partner’ as AI Brands Race Into Sports
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Ben Affleck Pitches TV Legends in Dunkin’s Super Bowl Teaser
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Brian Baumgartner Is the True Star of the Office in Ramp’s Super Bowl Ad
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Walmart and Target Have New CEOs, but Wildly Different Strategies
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Supergoop Taps Former Peloton CMO Lauren Weinberg
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What The FTC’s Focus On Age Verification Means For Privacy
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Dove Drops Nostalgic Y2K Remix of ‘Don’t Cha’ for the Grammys
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The Three-Letter Acronym From Hell; Streaming The Hits
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TikTok Faced Weather Issues And Other Problems During Its First Week As A U.S. Firm
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ESPN Buys NFL Media Assets As Government Approves Deal
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IAB At 30 Names Alison Levin Chair, Alan Moss Vice Chair
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Niecy Nash-Betts, Regan Aliyah, and Teyana Taylor Revive Jordan’s Iconic ‘Genie’ Ad
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EXCLUSIVE: OpenAI Confirms $200,000 Minimum Commitment for ChatGPT Ads
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Bob Iger Plans to Step Down as Disney CEO Before Year’s End, Report Says
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PubMatic Must Face Privacy Suit Over Online Profiling
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2025 Ad Market Ends On A Flat Note, December Climbs Just 0.2%
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Blaze Pizza Taps Bloom Ads As Media AOR
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How Tiny P&G Brands Are Finding A Super Bowl Strategy
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Media Amnesia And Brand Reinvention
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A Media Company For The 'Haves' Vs. 'Have Nots'
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News Media Groups Lose Bid To Unseal Documents
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Media Must Adjust Sales Compensation Programs: Opinion
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Stagwell Unites Two Agencies To Create DonerColle Partners
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New Mexico Mulls $430,000 Payout To Support Tribal Stations
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Ad Spend Is Back, AI Is In Charge And No One's Quite Sure Who's Driving
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Google Gives Creators AI-Generated World Building
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CBS News Disruptor Weiss Busy With Town Halls, New Hires
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A Rogue Keg Upends a Wedding in Bud Light’s Super Bowl 60 Ad
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How NBCU Scored the First $10 Million Super Bowl Ads
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‘Will Shat’ Stars in Raisin Bran’s Pro-Poo Super Bowl Ad
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Girls March to Their Own Beat in Dove’s Super Bowl 60 Commercial
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Marketers on the Move: Hires and Promotions at Disney, Edible Brands, LPGA, and More
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NFL Bans Prediction Market Super Bowl Ads
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TV Ad Buying Is ‘Massively Siloed’ – Can AI Help Change That?
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Comic: Welcome, Monsters!
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Cadent Gets Direct; Curating YouTube, Netflix-Style
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