American Eagle Goes Country With Bailey Zimmerman and Stagecoach Sponsorship
Adweek
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The Unilever CEO Has a New Marketing Doctrine, and It Is Completely Wrong
Adweek
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From Avoiding Bad Ads To Demanding ROI
AdExchanger
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Fandom Over Funnels: Marian Lee of Netflix on Culture-Led Brand Growth
Adweek
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No Traffic, No Moat: How AI Breaks The Economics Of Destination Publishing
AdExchanger
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Warming Up To Netflix Ads; OpenTable Is OpenTo Ads
AdExchanger
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WPP, Adobe Expand Partnership: Form Client Transformation Practice
MediaPost
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AWS Reframes Live Video For TikTok, Reels, YouTube
MediaPost
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MLB Swings For Younger, Global Fans With TikTok Expansion
MediaPost
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AWS AI Technology Reframes Live Video For TikTok, Reels, YouTube
MediaPost
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Meta To Spend Billions More On AMD AI Chips
MediaPost
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New York Times, AP, Guardian And Others Urge Court To Block FTC Probe Of Media Matters
MediaPost
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Smartphone Users Battle Meta Over 'Brazen Plot' To Identify Web Surfers
MediaPost
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Deterministic Data A Major Factor In Infillion Acquisition Of Catalina
MediaPost
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Table Please: A Conversation With OpenTable Media's Chatbot
MediaPost
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Kantar Media Rebrands as Fifty5Blue Post-PE Carve-Out
Adweek
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YouTube Tops Nielsen 'Distributor' Viewing Again, 12.5% Share
MediaPost
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How CBS Survived and Thrived With a 50-State Scavenger Hunt for Survivor 50
Adweek
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New York Bill Would 'Shackle' Media Firms, 'Washington Post' Editorial Board Argues
MediaPost
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David Begnaud Launches Media Company, But Will Continue At CBS News
MediaPost
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YouTube Tops Media Distributors Viewing Again With 12.5% Share
MediaPost
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OpenTable Launches Retail Media Operation
MediaPost
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Nexstar's WGN Lays Off 8 Newsroom Staffers
MediaPost
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On 'Scrubs' Revival, The Doctors Are Back In
MediaPost
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Not Quite A Super Bowl Record: Were Expectations Higher?
MediaPost
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Generation AI, And Their Parents Too
MediaPost
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Shedding A Little More Light On 'Dark Political'
MediaPost
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Intelligent Beauty: How Ulta Beauty Uses AI Personalization to Power Loyalty and Relevance at Scale
Adweek
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Publishers Don’t Need A Reset Button. They Need Stability.
AdExchanger
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American Residential Names Horizon Next Media AOR
MediaPost
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DoorDash’s Toby Espinosa on Commerce Media That Connects National Dollars to Local Demand
Adweek
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Shobha Sairam Joins McCann New York To Bolster Its Strategy Chops
Adweek
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CMOs Are More Focused On Growing Revenue Than Brand Awareness
Adweek
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Why Dow Jones Prioritizes Direct Deals To Protect Its Audience Value
AdExchanger
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Liquid Death and Spotify Want to be the Soundtrack to Your Afterlife
Adweek
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Super Bowl 60 Sets Ad Sales Record, According to NBCU
Adweek
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Omnicom Clarifies WARN Notice Detailing 100 Job Cuts
Adweek
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EXCLUSIVE: Omnicom to Cut Nearly 100 More Jobs in March
Adweek
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7 Lessons On Leading Through Change From a First-Time CEO
Adweek
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Nutrafol Speaks to Hat-Wearing Men With a Humorous Push to Reclaim Hair Confidence
Adweek
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EXCLUSIVE: Joe Scarborough Is Latest Voice to Appear on MS NOW’s We the People Campaign
Adweek
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TikTok and MLB Swing for Fences With Global Content and Creator Push
Adweek
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Why Custom Algorithm Company 59A Cares So Much About Offline Data
AdExchanger
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AnswerLab Rebrands As Research Moves Into the AI Era
Adweek
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OpenTable Launches Ad Business to Pitch Dining Data
Adweek
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Koah Raises $20.5M to Build a AdSense for AI as Chatbots Scutter for Revenue
Adweek
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Why Retail Media’s Next Phase Depends On Full-Funnel Measurement
AdExchanger
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WPP Forced Into An Awkward Disclosure; CRM Media
AdExchanger
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Dove Turns Brutally Honest Reddit Reviews Into an Unfiltered Campaign
Adweek
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AI Basic Training: Newsrooms Offer Little Practical Guidance
MediaPost
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Netflix To Capture 10% of CTV Ad Spend As Media Buyers Reach For Checkbooks
MediaPost
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Microsoft Names New Gaming Head As Xbox Turns 25
MediaPost
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California AG Urges Judge To Uphold Ban On Recommendations
MediaPost
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Hellmann's Turns To Amazon For Electric Energy
MediaPost
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Advocacy Groups Back Media Matters In Fight Over 'Ad Boycott' Probe
MediaPost
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The Social Media Business Model Goes On Trial
MediaPost
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NBCUniversal Uses Kate Hudson, Classic Tune To Launch LA28 Push
MediaPost
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Paramount Reportedly Ups WBD Bid To $32 A Share
MediaPost
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Discord Ditches Age-Verification Partner Following User Backlash
MediaPost
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Bollore Takes Majority Control Of Havas With 52% Stake
MediaPost
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Is Yahoo Ready For Another IPO?
MediaPost
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Late Night Improv Entertainment: More Politicians, Please
MediaPost
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Dr. Peter Attia Steps Down From CBS News Contributor Role
Adweek
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How Budweiser, Pepsi, and Dunkin’ Won the Super Bowl, and Michelob Ultra Lost It
Adweek
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Experian Acquires Insights On 10B Email Addresses Worldwide
MediaPost
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Infillion Strikes Again, This Time Buying The Retail Purchase Data Company Catalina
AdExchanger
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Advertisers Call For Greater Retail Media Standardization
MediaPost
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Podcast Advertising Fell In January From Holiday High
MediaPost
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CIA, FBI Agents Are An Odd Couple In CBS Spy Drama
MediaPost
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Successfully Using AI in Business with ClearPrompt CEO Karin Timpone
Adweek
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