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Inputs Vs. Outputs, And Nielsen's New 'Outcomes Marketplace'
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Rakuten Group Releases Affiliate Plans For Full-Funnel AI Agents
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NBCU Q2 Ad Revenue -7%, Peacock +20%
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Ad Market Decelerates Through First Half, Expands 3.1% In June
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Omnicom's Samardzija To Join Stagwell In The Fall
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Stagwell Reports 8% Net Revenue Growth In Q2
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Comcast’s Q2 Earnings Show Streaming Momentum, But Legacy Pressures Persist
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Sitcom With A Southern Twang Is Next Stop For Red-Hot Comic
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New Head-Spinning Media Spinoff Math: Selling Network-Owned Stations?
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Summer Bash Taps Into Wrestling’s Expanding Cultural Arena
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Michael Kassan Says He ‘Feels Good’ After Reaching ‘Amicable’ Agreement With UTA
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Advertisers Can Now Target Home Depot Shoppers on Yahoo DSP, Even If They’re Not on the Retailer’s Shelves
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Hip-Hop Artist Kendrick Lamar Launches New Creative Agency With Dave Free
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WKYC in Cleveland Promotes From Within for News Director
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Move Over, American Eagle: 5 Other Big Campaigns That Went Kablooey
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Unilever CEO Backs Bigger Marketing Budget As Profit Slides
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Stagwell Returns to Revenue Growth in Q2 as Costs Rise
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Skift Expands Business Offerings With 2 Acquisitions
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Annalect Global CEO Slavi Samardzija Heads to Stagwell to Lead Data Strategy
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Ikea Taps Real Sleep Talkers for Dreamy Mattress Endorsements
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Comcast Outlines Its Media Strategy Amid Versant Spinoff
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Dotdash Meredith Rebrands to People Inc., Reflecting the Next Era of the Web
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Hearst Names Brian Doyle News Director at WMUR
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Former WLNE News Director Allison Gaito Sues Station
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Texas Station KIII Makes Staff Moves
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Music to Mickey’s Ears: Disney Sells Out Hulu Lollapalooza Sponsorships
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Week of July 21 Cable News Ratings: Fox Stays on Top
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Here Are the Cable News Ratings for July 2025
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The Soda Wars Are Over And Big Beverage Companies Won. Now What?
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Criteo Reports Flattish Q2 Earnings And Looks To Improve Its Total ‘Activated Media Spend’
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How Vanity Metrics Stole Marketing’s Credibility – And How CMOs Can Get It Back
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X Has Beauty Standards For Ad Creative; Sydney Sweeney And The Attention Economy
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Microsoft AI Supercharges Revenue, Up 18% To $76.4B
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Meta Crushed Q2 Ad Revenue (Oh, And It’s Investing In AI That’s Way Smarter Than You)
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Selling Hope In 2025: What The 'New American Dream' Means For Marketers
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WTF Is YouTube Monetizing Now: 'Stronger Profanity'
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Microsoft Q2 Revenue Rose 18% To $76.4B
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Zuckerberg: AI Shows Signs Of Self Learning
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Book Authors Join Battle Against Mississippi Parental Consent Law
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YouTube Videos Opening With 'Stronger Profanity' Can Now Be Monetized
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Meta’s AI Boosts Ads, Lifting Revenue to $46.6B
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Why Mobile Apps Are Here to Stay In The Age Of AI Agents
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Microsoft, Google, IAS Enforcing AI Ethics
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TikTok Expands Off-Platform Ad Program
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Consumer Opinions Are Mushy
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Streaming Ad Sales Grow 22% In Q2, Upfront Sees Spikes
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New Bill Would Codify FTC's Former Click-To-Cancel Rules
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Visa Scores Cardholders Tickets for 2026 FIFA World Cup
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Google Will Use Machine Learning to Estimate Users’ Age and Block Them From Restricted Content and Ads
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Thanks to Covid Habits, Millions Are Still Loafing at Home—Just Where La-Z-Boy Wants Them
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Streaming, Linear Battle For Program Stardom - What's Missing?
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American Eagle’s Campaign Is a Story of Ill-Fitting Insights in Today’s Retail Market
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Astronomer’s Response Is How You Win the Internet Without Losing the Brand
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To Fund Or Not To Fund PBS, That Is The Question
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Streaming, Linear TV Battle For Program Stardom - What's Missing?
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Still Beating Video - After The Expected Demise Of Cable?
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Advocacy Group Challenges W3C's Third-Party Cookie Stance With UK Regulator
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Kroger Integrates Retail Media, Loyalty Marketing In New 'Full Funnel' Offering
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At The Tail End Of Upfronts, Nielsen Finds Itself Back In The Doghouse
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Nexstar Names Mark Garcia GM of KVEO in Texas
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Making Sense of DSP-SSP Convergence
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EXCLUSIVE: TikTok to Roll Out New Tool for Advertisers to Follow People Beyond the App
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Starbucks Sales Slide Again, but Gen Z Is Vibing With Its Marketing Refresh
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Fueled by Big Money and Bold Hires, Mark Zuckerberg Wants to Bring Superintelligence to Everyone
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TikTok to Tap Its User Base to Combat Misinformation
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Dunkin’ Faces Backlash Over Genetics Reference in New Ad
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Digital Culture Group Intros Its AI Tool For Measuring Ad Resonance
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Kraft Heinz to Ramp Up Marketing Spend Despite Potential Breakup
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Unlocking Clarity: The End Of Guesswork For Publishers
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TechMagic: Meta’s Neural Bracelet, Nintendo Switch 2, Apple’s Liquid Glass, and AI Metadata